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名校教授推荐10部最新商业畅销书

2015/7/2 17:02:310人浏览0评论

清华、北大、复旦、中欧、人大等名校商学院的大师们为大家推荐10本最新的经管好书,这些著作:出自有影响力的作者和商业人士,是近年来的最新作品和商业畅销书,并且中文版均已正式出版,希望你充分利用时间汲取更多商业智慧的精华!


 1 | 破坏式创新 |

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The most successful companies, brands, and individuals make reinvention a regular part of their business strategies. Transformation demands an ongoing process of discovery and imagination. Linkner identifies six elements in any business that are ripe for reinvention and shares examples, methods, and step-by-step techniques for creating deliberate, productive disruption.

 

乔希?林克纳的《创新五把刀:破坏式创新的运作系统》,全部是关于使用有组织的体系驾驭不成熟的创意,并且将其效用最大化的内容。而在《破坏式创新》中,林克纳将推进一步:用创意不断重塑你的企业、事业和个人产业。创新是多样的:可以用引起轰动的革命性产品创新,而小流程微调泛起的涟漪也能带来整个行业的调整。破坏只是一个现行结构的元素,而你可以在你的成果中改变世界。在这本书中,林克纳会告诉你如何驾驭创新的过程,这样你就可以针对每个阶段实现大幅向上发展的目的。


 2 | 平台 |

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Michael Hyatt, former CEO of Thomas Nelson Publishers, shares the knowledge he has gained from creating an online following of hundreds of thousands by offering step-by-step plans for building your virtual stage. The real challenge is getting the attention of those who might buy your product or service. Hyatt shows you how.

 

在当今市场要想获得成功,必须拥有两个战略资产:让人欲罢不能的产品和有效平台。在书中,哈耶特教你不仅仅扩大自身影响,同时还要将影响力变为实际效益,并且打造成为终身职业。关键何在?就在于搭建平台。如此简单易行,如此低投入,如此的成功可能,真是前所未有。书中包括:已经实践验证的谋略;简单易学的方法;实用技巧。


 3 | 专注 |

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In Focus, Daniel Goleman uses cutting-edge research and findings to delve into the science of attention in all its varieties. He persuasively argues that now more than ever we must learn to sharpen our focus in order to contend with and thrive in a complex world. It requires what he calls “smart practice” to improve habits, add new skills and sustain excellence. In the mental gym, the specifics of practice can make all the difference.

 不论你是领导者、商业人士或者是普通白领阶层,抑或是求学阶段的学生,突然之间,你会发现,在这个互联网时代,你已经很难专注于做一件重要的事了。专注力是一种重要的心灵资产,对我们的人生起到指航引路的重大作用。但长期以来,鲜有人正式讨论这个课题,更是低估了它的作用。在《专注》一书中,全球顶级的心理学大师丹尼尔?戈尔曼,追踪人类科学前沿研究20余年,致力为读者带来最新奇、最重要的发现。作者以其深耕多年的心理学研究功底,精确提炼出专注力的三种形式,即内在专注、对他人专注和外在专注。


 4 | 成为优秀的领导者,一定要弥补的11个短板 |

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In Hacking Leadership, Mike Myatt identifies 11 leadership gaps that can be holding leaders back and affecting their performance. The gaps are found in areas of leadership, purpose, future, mediocrity, culture, talent, knowledge, innovation, expectation, complexity and failure. Myatt provides actionable leadership and management “hacks” to bridge the gaps in order to create a culture of leadership within organizations and help leaders drive exceptional results.

 

每个人都有自己的盲区,企业也同样存在领导力短板。作者通过多年的咨询和实践经验,总结出在领导力、使命、未来、平庸、文化、人才、知识、创新、期望、复杂性和失败这11个领域中存在的短板。如果领导们不能正确地认知、理解和处理它们,结果将是灾难性的。《成为优秀领导者》提供了全新的理念,旨在帮助不同层级的领导者找到盲区并弥补领导力短板,使领导者可以很容易地勾画出自己的领导力路线图,在组织内部建立优秀的领导力文化。


 5 | 破译黑天鹅 |

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Leadership 2030 presents six converging megatrends that will reshape businesses by theyear 2030 including the forces of globalization 2.0, environmental crisis,individualization and value pluralism, the digital era, demographic change, andtechnological convergence. Authors Georg Vielmetter and Yvonne Sell useresearch and analyses to explain the transformative effects of the megatrendson leaders and their organizations and what leaders will have to know.

 

未来15年:全球化2.0会创造数以百万计的中产阶级,但这块市场肥肉只会被送到真正“懂”它的商家口中。每个新兴市场都会有特定的消费偏好,市场将变得“既全球化又本土化”。《破译黑天鹅》就是要告诉管理者和创业者们,未来15年,哪些领域隐藏着商机,哪些趋势不容忽视,以及面对这些商业变化,世界500强企业的领袖们又是如何应对的。


 6 | 自律型企业 |

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The need for entrepreneurs will only grow. The step-by-step approach in Disciplined Entrepreneurship will allow intrepid entrepreneurs to quickly and efficiently iterate their way toward the best solutions. Whether you are a first-time or repeat entrepreneur, Bill Aulet offers the tools you need to improve your odds of making a product people want and need to buy.

 

《自律型创业》源于麻省理工学院斯隆商学院最受欢迎的创业课程,这本书提供的创业工具箱在麻省理工学院通常被称为“自律型创业”。有人可能会反对,认为创业怎么可能自律?它本质就是杂乱无章和无法预测的。事实的确如此,但也正因为这样,采用系统化方式在一定的框架内解决问题才显得更加难能可贵。也就是说,在创业过程中你要面对诸多无法控制的风险,自律型创业所提供的框架能有效地帮助你解决那些可以控制的问题,从而达到降低创业风险的目的。本书介绍的创业法,要么帮助你加速实现成功,要么促使你尽快经历无法避免的失败。不管是哪一种结果,它都对创业有很大的好处。


 7 | 小赌大胜 |

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Bestselling author Peter Sims explores the value of taking small, experimental steps in developing breakthrough innovation. These little bets help determine direction while providing critical information from lots of little failures and from small significant wins. Sims shares examples of successful breakthrough innovators at work and the dramatic results of their efforts.

 

惠普公司如何制造出第一台台式科学计算器?皮克斯电影公司如何制作故事板?《小赌大胜》结合大量的实际案例,介绍了创新者如何采用一系列简单却常常违反常规的试验型方法,进而取得了颇具吸引力且非常富有启发性的突破性进展。《小赌大胜》既充满了趣味性又发人深省,对于如何摆脱那些传统意义上的分析方法及解决问题的方法,提供了一个全新的思考方式,从而激发你尚未被开发的创造力,促使企业实现突破性的创新和变革。


 8 | 高情商的项目经理 |

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Managing people effectively means using finely tuned interpersonal skills and astutely reading emotional cues to get the job done right and on time. The practical tools to use Emotional Intelligence (EQ) offered by Anthony Mersino will help you improve your ability to read between the emotional lines and transform your results from "good enough" to "beyond expectations." Improve your EQ and you’ll soon be getting the best work out of everyone including yourself.

 

如何为确定目标的项目进行有效的沟通?如何激励团队成员,并与之并肩作战?如何鼓励团队灵活性和协作,有效应对压力、批评,并做出改变?如何建立团队的高士气?《高情商的项目经理》列出了答案并综合介绍了情商的概念,教你如何管理你的情绪和情感,以达到项目的目标。


 9 | 高效管理的80/20法则 |

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Bestselling author Richard Koch demonstrates how managers can be much more efficient and effective by applying the 80/20 Principle –– the idea that just 20 percent of our time, effort and key decisions generate 80 percent of our success. The 80/20 Manager can help managers to focus on the issues that really matter, ask the right questions, find the right connections and realize meaningful achievement for their businesses and themselves.

 

16年前,畅销书作者理查德?科克向世人介绍了80/20法则,即我们80%的成就源于仅仅20%的时间、努力和关键决策。80/20法则的真谛在于它和我们的直觉是相反的,而作者的才华在于他将这种和我们直觉相反的法则讲述得清晰易懂。在《高效管理的80/20法则》一书中,作者介绍了如何运用该法则成为一个效率更高的管理者,帮助你轻松地在职业生涯中取得非凡的成就。


 10 | 卓越教练型领导的30个顶级训练法则 |

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Jack Canfield, coauthor of the Chicken Soup for the Soul series, and Dr. Peter Chee offer a practical guide of 30 principles that every coach needs to succeed. Learn how the Coaching Principles representing the heart of a coach, the Situational Coaching Model representing the mind of a coach, and the Achievers Coaching Techniques representing the energy of a coach can build upon each other to empower people to achieve breakthrough success.

 

杰克?韦尔奇说过:“一位好的领导者首先就应该是卓越的教练。”命令式、英雄式、教导式的领导力风格已经不再有效,时代要求管理者要更多地成为卓越的教练型领导风格。《卓越教练型领导的30个顶级训练法则》专为那些想成为伟大教练或非凡领导而写,通过他们的引导,能够帮助更多的人实现自己的梦想。《心灵鸡汤》创始人杰克?坎菲尔德与管理培训大师彼得?徐以流畅、有序的方式呈现给读者30个拿来即用的顶级训练法则,一定会为全球成千上万的培训者和领导者另辟蹊径。同时,教练在实践中拓展自我职业生涯,并在培训的过程中实现非凡的成功。无论你是教练、经理人、高管、顾问还是想要实现职业梦想的人,读完这本书,你的生活也会因此更加充实和丰满。

关键字:MBA
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